Playing an essential role in increasing brand awareness in short time, KOLS and Influencers have significant impact in the field that Brand operates. However, choosing KOLs as well as Influencers that are close to target audience, satisfy Brand’s purpose, and have high coverage can be difficult for any Brand. Brands often turn to media companies to arrange cooperation with KOLS at product launch. JA Media Lab has done this work for many well-known brands in the market and brought success to their products.
